Cape gooseberries

Lubera.com, the online store of our sister company, has been selling premium vegetable plants for several years. These are grown in 1.3-litre square pots, packaged with care and then reliably shipped to customers. The price for most plants is currently around EUR 5.50, with a price increase of 10% planned for 2025. But how big is this market? What are Lubera's experiences in general? We are not initially discussing which companies could produce these young plants and where they are sold, we...

As in so many industries and areas of everyday life, the trend is moving towards more online-based advertising and paperless communication. However, at the moment, we do not want to do without print media entirely. Last autumn, for example, we were already able to present our current young plant catalogue for 2020. Many of you have already received the printed version and at the same time our young plant catalogue is also available at luberaedibles.com in the download area.

Tomatoes and aubergine young plants from Lubera Edibles®. We can already see the incredulous amazement in the eyes of many of our customers. And that's why we start early enough to explain what we do at Lubera Edibles vegetable-wise. Because one thing is certain: plant producers as well as young plant producers will have to position themselves more broadly and pragmatically in the future in order to resist the distortions of the market.