Grower's book - News
Fruit tree young plants from Lubera Edibles - The new Treelings®
We can offer a few fruit tree species, such as cherries, as ungrafted young plants. But for most fruit trees this is still not possible or leads to a juvenile and infertile phase of the young trees that is too long. However, which young plants are available to producers of container plant products who wish to grow fruit trees in pots? And what should this fruit tree young plant product look like so that it is easy to process and allows a relatively short production period?
Read moreThe new market for premium vegetable plants
Lubera.com, the online store of our sister company, has been selling premium vegetable plants for several years. These are grown in 1.3-litre square pots, packaged with care and then reliably shipped to customers. The price for most plants is currently around EUR 5.50, with a price increase of 10% planned for 2025. But how big is this market? What are Lubera's experiences in general? We are not initially discussing which companies could produce these young plants and where they are sold, we...
Read moreGold Medal for our variety introduction Passiflora Cooltropics® Snowstar®
The ‘Innovert Competition’ is held in France every year. This is where companies present their best new variety introductions in horticulture. Together with our French partner, Travers Nurseries, we submitted the white-flowering passionflower Cooltropics® Snowstar® this year. The variety comes from our own breeding programme for hardy passion fruit and was launched on the market this year.
We were delighted when the winners were announced and Snowstar® stood at the top of the podium and won...
Read moreHow do I put together my berry assortment?
Hopefully they are on holiday. Or even better, enjoy the fact that everyone else is on holiday. But once again, every plant producer is wondering which berry plants, varieties and assortments to choose for next spring. Because soon the young plants will have to be ordered. At Lubera Edibles, too, young plant production is controlled according to the order history and incoming orders. Later in winter or spring, you then have to take what is still available.
Read moreBreeding progress in one picture
What are the benefits of new varieties? What is the difference between the new varieties? Is it worth cultivating new raspberry varieties? These are the questions we often hear. But instead of talking until we are blue in the face, we'll simply show you a picture:
Picture: ‘Heritage’ (1969) vs. ‘Grand Heritage’ (2024)
Read moreWhere will the Passiflora range be in five years
Winter hardy passion fruit is a novelty on the market for edible fruit plants. Thanks to Lubera's own breeding programme, Lubera Edibles is definitely a pioneer in this field.
The passion fruit range at Lubera Edibles currently consists of two varieties: Cooltropics® Eia Popeia® and Cooltropics® Snowstar®. There is strong demand for both varieties and the Snowstar® variety was awarded the gold medal for Best New Plant at the French Innovert competition in spring 2024. However...
Read moreBreeding progress – for what?
Why and for what does progress in breeding need to be made in plants for the home garden, especially in edible plants? Is there any advancement at all – or is it just less or more reproduction of the old, old wine being sold in new bottles? And if there are improvements, what are they focussed on and how can we sell them? These are the questions I would like to answer in this article, using raspberries as an example.
Read moreCassissima® – blackcurrants as snack fruit
We are planning to make 2026 the Year of the Cassis and will start to heavily promote the new blackcurrants from our breeding programme in mid-2025. Why do we believe that the unassuming blackcurrants are suitable for this? What are the characteristics that have recently made them a real sweet treat – provided, of course, that the new Lubera varieties are grown?
Read moreWhy you shouldn't be fooled by the colour of the fruit? - The cassis evaluation 2024
This week (calendar week 26) it was that time again, when the blackcurrants – also known as 'cassis' in some regions – were ripe and ready to be evaluated. In addition to raspberries and rhubarb, blackcurrants have been among the crops that have to be assessed every year for several years now. Some readers will be wondering why this is the case. The answer is easy to find. Blackcurrants have much more to offer than the small, sour and tart fruits from grandma's garden...
Read moreThe advantage of late potting
Even if the actual potting phase/season for soft fruit is already over in early summer, there is still the possibility of increasing the production again in the second half of the summer and filling production gaps in the event of unforeseen demand, a good market situation during the summer and good sales in late summer. Our young plant delivery window in the second half of August makes this possible. Now that the sometimes-extreme midsummer weather conditions have been overcome, it makes sense...
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